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As a creator, there are tons of markets to choose from.

From Wildlife to education to spirituality. The possibilities are endless.

But there are certain categories that will almost guarantee success for you, some of which are coding, adventure, fashion, education, technology, spirituality, arts and crafts and so on.

But three most important and most broad ones are:

• Money

• Wellbeing

• Relationships

These markets are called The Eternal Markets.

The Eternal Markets:

How to leverage them to grow a business

No matter how old the world becomes, humans will always encounter problems associated with money, relationships or well being.

Which means that these will forever be the best niches to dive into.

So if you're thinking of starting a business, these will be the best markets to get started in.

I mean think about it. Why else will the best seller books on Amazon be mostly rooted in these markets?

Okay so let's talk a little bit on how you can find the market that is right for you.

3 ways to choose the right market for you:

1) What do you have experience in?

This is most times a determining factor when choosing your preferred market.

Are you good at getting women? Then you'd probably be good in the dating department

Or maybe you're a doctor finding ways to teach people about health matters. Well…that one is a no brainer..

A retired CEO with loads of experience perhaps. You should go into the business world.

The more versed you are about something, the more likely you are to succeed in any project that has to do with that thing.

Although…

If you're a complete beginner, there's a way you can go around this

2) What are you learning currently?

Whether you're reading a book on investing or taking a course on advanced math. Whatever you learn can still be taught to those 2 steps behind you.

So why not just do that?

You don't have to pose an an expert to be seen as interesting.

Just share anything interesting you pick up. That's it.

In fact, that is what 90% of creators nowadays do. They go into an industry with zero experience and learn as they go. And it works.

Key Takeaways

• There are 3 eternal markets; wealth, health and relationships.

• You can use your experience from previous endeavors to give yourself an edge.

• If you lack experience then share what you have learnt as you work your way up to being an expert.

Hope you enjoyed this issue and I'll see you in the next one

— Abdulmalik Salawu